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Bringing the best language edutainment kit to the world
while supporting girls education in Africa. It is the first Arabic education tool
based on edutainment through Legos – a universal tool! Introducing the
Arabic language to early learners or foreign speakers, it playfully builds
each letter using colored lego blocks, creating a full Arabic abstract typeface.
Why choose Let's Play
Through a mobile app, interactive book and memory card game, Let’s Play aims to engage its audience and create a full-fledged gamified learning experience that uses interaction and motivation to playfully teach Arabic. With the exclusive features of Lego block gaming innovation of building letters, Arabic Dialects, Time efficiency, Multiple Players and social integration, Customized plans, Special needs accessibility features, Online and Offline accessibility.
Each product covers all teaching pillars speaking, listening, reading, and writing practiced across Multiple modes that fit your preference, words, phrases, 250+ illustrations, basics, sentences, and more! With cultural insights and thorough language know-how, our interactive system was created by a team of expert Arabic teachers, designed for all levels of learners. You will play, engage, achieve, and become part of a bigger community through Lego-inspired visuals!
Our Products
We offer you multiple tools to create a
360 learning experience.
Application
With cultural insights and thorough language know-how, our interactive application was created by a team of expert Arabic teachers, designed for all levels of learners.
Memory Card Game
Let’s Play offers a memory card game that aims to engage its audience and create a full-fledged gamified learning experience that uses interaction and motivation to playfully teach Arabic.
Book
Our comprehensive book guides Arabic learners to master the language through colorful, appealing visuals and structured content that takes you on a journey with every flip.
At Let's Play, we're on a mission to make Arabic language learning a dynamic and enjoyable adventure. Our big picture goal revolves around creating a world with no language barriers and making the Arab culture, history, traditions, and language seamlessly accessible and easily understood around the globe.
TED Global Talk
Inspired by a real-life personal ordeal, Ghada Wali, creator of Let’s Play, took her experience
to the TED stage, describing her journey of creating this project from scratch and her message to the world through Let’s Play.
A pioneering graphic designer from Egypt, Ghada Wali has designed fonts, brands and conceptual visually-driven art projects.
Need a place to add with distinct expertise and a strong belief that graphic design can change the world, Ghada Wali developed an Arabic typeface that was chosen as one of the best 100 graphic design pieces in the world by the Society of Typographic Arts in Chicago.
She won a silver in the International A' Design Awards in Italy. Her work has been featured in art exhibits around the world and showcased in various articles internationally such as the World Economic Forum, Quartz Africa, Wired Italia & Japan, Slanted Berlin and many more local and global platforms. In addition, her work most recently won the Granshan competition in Munich, as well as two Adobe Design Achievement awards in San Diego.
Awards & Features
Some of the world’s biggest brands trust us with their services
